COMPARE YOUR OPTIONS
Website builder, agency, or ReachPilot: what's actually different?
Most businesses land on ReachPilot after trying, or considering, one of the other two. Here's the honest comparison.
Decision guide · neutral comparison
Compare your options
Compare the existing ReachPilot draft descriptions of DIY builders, traditional agencies, and ReachPilot across seven practical considerations.
| Feature | DIY builder (Wix, Squarespace, etc.) | Traditional agency | ReachPilot |
|---|---|---|---|
| Upfront cost | Low | High (project fee) | Low: subscription, no build fee |
| Ongoing cost | Low monthly | None, until you need changes | Low monthly |
| Built for AI search (GEO) | No | Rarely, unless specifically requested | Yes, from day one |
| Appointment requests | Extra plugin, DIY setup | Depends on scope | Appointment requests from Growth; view submissions in your customer portal. Live scheduling is planned. |
| Who builds it | You | The agency, once | Us, and we keep working on it |
| Ongoing edits | You do them yourself | Usually a new invoice | Included, ongoing (see Pricing) |
| Time to launch | Depends on your own time | Weeks to months | Days |
The honest tradeoff
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